News
Down to Earth Proudly Holds Non-GMO Sale To Celebrate Hawaii Residents' Right to Know!
Ua Mau ke Ea o ka 'Âina i ka Pono, "The life of the land is perpetuated in righteousness," Hawaii’s state motto, is attributed to King Kauikeaouli Kamehameha III, who said these words on the historic occasion of the restoration of the Hawaiian flag to the Kingdom of Hawaii by the British in 1843. Righteousness can be understood as "right” or “right action." GMOs are not "right," they disrespect and lead to desecration of the 'aina both here in Hawaii and worldwide. GMOs are not pono, they are not right.
Non-GMO Sale!
October is Non-GMO Month! Down to Earth is celebrating it with a series of events to promote awareness of the Non-GMO Project Verified seal and your "right to know!" The main event is the Non-GMO products sale being held Oct. 11th through November 14th. You'll find special deals on items tagged with the Non-GMO Project seal in this month's Super-Saver Flyer.
Letter to the Editor
Health Risks Confirm Need for GMO Labeling
Maui GMO Panel To Discuss Importance of Food Labeling
Honolulu, HI ( Sept. 19, 2012) -- A panel discussion about the need for labeling foods containing genetically modified organisms (GMOs) will be held at the Maui Waena Intermediate School, 795 Onehee Ave. on Saturday Oct. 6th, 5:00 pm – 7:00 pm. The presentation, "Let's Eat Non-GMO: The Importance of Labeling," is being co-sponsored by Seeds of Truth and Down to Earth ALL VEGETARIAN Organic & Natural.
Opponents of campaign to require GMO labels raise $12 million
Opponents of GMO labeling initiative flex financial muscle By Marc Lifsher, Los Angeles Times SACRAMENTO, Calif. » Major biotech companies and manufacturers of household food products, including Campbell Soup, General Mills and Coca-Cola, have pumped almost $12 million into the campaign to defeat Proposition 37, the California ballot initiative to require labels for genetically engineered crops and processed food products.
Vegetarian Olympians Win Medals!
Among the wide variety of reasons to adopt a plant-based diet, would you be surprised to learn that some athletes adopt it on their way to Olympic gold? Perhaps no one knows the importance of food more than an athlete. Researching and following a strict diet is an integral part of the intense preparation athletes go through on their way to the Olympics. To compete, Olympic athletes have to be at the top of their game, so it’s interesting to note that many Olympians are choosing a plant-based diet.
Down to Earth 35th Anniversary
Down to Earth All Vegetarian and Natural food store celebrated its 35th anniversary earlier this year with 35 percent discounts on its best selling items, cooking classes, wellness lectures, raw food demos and gift basket raffles at its five locations: Honolulu, Kailua, Pearlridge, Kapolei and Ka
Roads to health and wellness change to match new lifestyles
(July 27, 2012) --The health-and-wellness industry has evolved to keep pace with changing concepts of how physical fitness and healthy diets can lead to fuller, more satisfying lives....
Mark Fergusson, CEO and "chief vegetarian officer" for Down to Earth for 20 year, said his company has grown "to support individuals taking care of their own health."
While conventional food stores will "sell anything that will make a profit, we're selling foods that are good for people," he said.
Showman Wins $350 Down to Earth 35th Anniversary Drawing!
Honolulu, HI (July 13th, 2012) – Congratulations to Angelique Showman on winning the $350 gift card drawing in honor of Down to Earth's 35th anniversary. The drawing was held at the end of May as part of our “35th Anniversary Day Sale - 35% off 35 of our best-selling items." To enter the drawing, people simply "liked" us on Facebook.