In front page news today is a story about a landmark victory over the tobacco industry. The article “Senate grants FDA power to regulate Big Tobacco”, published by the Honolulu Advertiser, tells of how the federal government will likely soon have the power to regulate the manufacturing and marketing of cigarettes, and will gain the power to stop the addition of things like “cherry” flavoring to cigarettes, and the use of marketing targeted towards young people, such as the infamous Joe Camel. Quoting from the article:

WASHINGTON — Capping a half-century battle with the tobacco industry, the Senate overwhelmingly approved landmark legislation yesterday that would for the first time give the government far-reaching power to regulate the manufacturing and marketing of cigarettes and other tobacco products.

The legislation, which was approved by the Senate 79-17 and is expected to pass the House today, would allow the Food and Drug Administration to regulate ingredients in tobacco products and ban the marketing of "light" cigarettes.

In a bid to deter new smokers, the bill also imposes strict limits on full-color advertising for cigarettes, bans billboards close to schools and requires packages to carry larger warning labels.

"Joe Camel has been sentenced and put away forever," said Sen. Richard J. Durbin, D-Ill., referring to a youth-oriented cartoon figure long used to promote Camel cigarettes.

The Obama administration and congress are seeking ways to extend health care coverage and to reduce the massive health care costs in the US that accounts for almost 10% of GDP, way more than in any other industrialized country. Controlling and reducing the smoking of tobacco products is one way to reduce health care costs and help people avoid crippling and unnecessary diseases and the consequent debilitating personal, family, and societal costs.

Actually, much of these huge health "care" costs are for the treatment of unnecessary and preventable diseases caused by the consumption of unhealthy meat based diets, the use of products such as tobacco and alcohol, and the living of unhealthy lifestyles.

At Down to Earth we promote the living of a healthy "down to earth" lifestyle consisting of a healthy vegetarian diet comprised of natural and organic foods, regular exercise, the drinking of clean water, breathing fresh clean air, and the avoidance of intoxicants. Please visit our stores and our website www.downtoearth.org for further information on how to adopt a healthier vegetarian diet.