Lifestyle Hub

When a sacrifice is necessary, what can we ask of others? What should we ask of ourselves?

| Innocent Animals

Foer makes the case, in this final chapter of Eating Animals, that food is at the heart of the human dilemma. Eating is the most universal act, and its implications are far reaching. What we eat affects our relationship with our environment, our relationship with family and with our extended family – the other living beings that inhabit this planet. Food is a source of comfort for most people. We eat, many times, to resolve our anxieties. We eat to forge social bonds and to escape, temporarily, from the constant barrage of demands we face in life. Eating, then, is the activity which most calls on us to consult our conscience, and the activity we are least willing to examine. 


"Fun for You": Corporate doublespeak for "Bad for You"

| Health & Wellness

Unless you have an addiction or a profit incentive, you probably know by now that soda is not good for your health. Soda delivers empty calories that you’re body doesn’t recognize as food, and which carry no nutritional value. Drinking soda on a regular basis is linked to tooth decay, obesity, diabetes, kidney problems, and a host of other health problems.


Another Alternative

| Environment & Sustainability

An article in the Honolulu Advertiser today talks about aquaculture in Hawaii, and how various environmental groups are opposed to it on the basis that it is harmful to the environment. Aquaculture is another way of saying a fish factory farm, a large number of fish concentrated together in

"I don't eat what I meet."

| Innocent Animals

Review of Eating Animals by Jonathan Safran Foer Chapter Four: “Hiding/Seeking”


They eat what?!? Mad Cows and Rotten Snickers

| Innocent Animals

A few years before I became a vegetarian, I had a glimpse into the reality of factory farmed meat that made me pause and rethink my habits. It was an assignment for a class I’ve since forgotten; I was tired and skimming through the photocopied handout when a phrase jumped out at me. At the end of a list of additives to livestock feed, the article mentioned waste from candy factories, including “rotten Snickers".


Surprising statements at real estate developer's seminar

I was on a panel of speakers at a real estate development seminar today. I was introduced as Down to Earth's Chief Vegetarian Officer, and was able to share some interesting facts with the attendees, like that 10 billion animals a year, 27 million a day, are slaughtered in the USA alone.

ALL VEGETARIAN Preferred Brands

Today we launched our new “ALL VEGETARIAN Preferred Brand” program. This program recognizes those brands that have made the decision to make their entire product range ALL VEGETARIAN, GMO free, natural, and organic (1).

Does caring for animals make you a sentimentalist?

| Innocent Animals

Review of Eating Animals by Jonathan Safran Foer Chapter Three: “Words/Meaning”


Locavorism: Elitist food snobbery or practical solution to global warming?

| Environment & Sustainability

Locavorism, for those who haven't heard the term, describes the practice of buying food grown within a 100 mile radius of where one lives, in an effort to cut back on one's carbon footprint. Once upon a time, access to imported, specialty items was reserved for the rich or well-connected connoisseur. Now, however, the committed locavore has to go far out of his or her way to forage enough food from their local region to survive. This is especially true in Hawaii, where most of our food is shipped over thousands of miles.


"Save the planet; kill yourself?"

| Environment & Sustainability

Everyone is trying to reduce their carbon footprint and their negative impact on the environment. Businesses are starting to be required to measure and report on their carbon generation, and the trading of carbon credits is now commonplace in many countries of the world.